3 Year UG Program in Business Communication

Program USP

Our Business Communication program gives you the opportunity to develop a broad knowledge of media, cultural studies, and business.

Undergraduate (UG) in Business Communication program would help students develop theoretical and practical skills relevant to careers in professional writing, journalism, public relations, communications, and advertising.

Additionally, inputs will be provided on Marketing management, Business Environment, Data analytics & Storytelling, Digital marketing, and Ethical Business practices.

The primary objective of the Business Communication program is to encourage students to learn and apply communication methods to address business problems and work productively in a team environment. ​

Why Business Communication​

Business communication is the process of sharing information between employees within the organisation, external stake holders, between organizations and society at large.

For an organization to operate successfully, core values, regulations & policies of the organisation must be communicated to both internal and external stake holders.

Research on employee engagement shows that leadership communication is the most significant factor that is statistically related to employee engagement.

Better business communication also improves customer satisfaction

Why Study @DSOB?

​CEO & Founder Mentoring

Renowned CEOs of successful businesses will be mentoring students. They will impart their experience of transforming business models and share their wisdom of running organizations including successful people management.

​Unmatched Global Exposure

Opportunity to engage with the top faculty members from our global academic partner universities. Students also have the option to progress into these universities across the globe.

Start-Up Support

Our Runway Program offers funding and support for every student who wants to start their own start-up. Mentoring sessions along with an advisory committee will enable aspiring entrepreneurs to realize their ideas into reality.

Placement Support

A dedicated Career Services team will felicitate placement and work around student aspiration. Alumni can avail placement support & Career mentoring up to 5 years after graduating

Industry Partnerships

We have industry partnerships with various industries such as consulting, luxury cars, retail and many more. Industry Leaders will guide and support students to complete their capstone projects.

Digital Pedagogy

Access to Artificial Intelligence and Machine Learning for every student.

Life Skills Training

Students are trained to hone essential life skills such as communication, networking, leadership, negotiation, presentation, and many more that are important for making a mark at professional workplaces.